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Position: Marketing Manager
Reporting to: General Manager- Nairobi
About SunCulture
Founded in 2012, SunCulture’s vision is to build a world where people take control of their environment in rewarding and sustainable ways. SunCulture does this by developing and commercializing life-changing technology that solves the biggest daily challenges for the world’s 570 million smallholder farming households. Over the last 5 years, the company has grown significantly and now employs 100+ people around the world.
About the role
SunCulture is looking for a qualified Marketing Manager. The ideal candidate will need to manage all marketing for the company and activities within the marketing department. Develop a marketing strategy for the company in line with company objectives. Coordinate marketing campaigns with sales activities.
Key Responsibilities
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Develop the marketing strategy and ensure it is in line with SunCulture objectives and within a reasonable budget
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Analyze and determine the target audience for all marketing campaigns, and monitor marketing campaigns performance
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Collaborate with internal and external stakeholders to ensure all marketing activities are aligned to SunCulture’s sales strategy
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Grow revenue by driving traffic on all digital platforms, ensure sales conversion and ROI is obtained across all digital acquisition channels, including paid search, natural search/SEO, affiliate marketing, advertising, and social media marketing
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Strategically think, plan and implement all promotional campaigns
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Develop KPIs for bench-marking of marketing activities, evaluating marketing budget, and reporting of marketing activities performance
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Drive sales through creative and innovative marketing (ie: be the guru in identifying: the latest, best marketing trends, and competitors activities) that will help the business gain visibility in the market
Does this sound like you?
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Bachelor’s Degree in Marketing, Brand Management, or any related field.
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5+ years of work experience with 3+ years in digital marketing experience
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A proven track record of driving customer acquisition, storytelling and brand development
- Basic experience in UI/ UX and image manipulation
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Strategic thinker with an eye on innovation and a strong business acumen
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Strong experience in managing agency relationships
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Excellent communication and persuasion skills
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Ability to simplify complex marketing concepts into digestible content
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Able to work in a dynamic environment with immense pressure
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Comfortable with ambiguity and able to plan, be organized, and meet deadlines
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Proactive, collaborative, organized, curious, problem solver with a “can-do” attitude
NB: If Interested in this role please apply by 20th September 2020. Only shortlisted candidates will be contacted.
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