KCA University – Enrollment Manager – Marketing.

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Job Description

The job holder will be responsible for development and implementation of student recruitment and retention strategies and programmes.

Primary Responsibilities

  • Develop and implement recruitment and marketing strategies for the University.
  • Develop a recruitment and marketing policy.
  • Develop and execute annual enrolment management plans.
  • To promote effective communication and superior customer service to students.
  • Manage outreach activities, front office, call center and media activities.
  • Develop and monitor budgets for enrolment activities.
  • Manage the design and development of all branded material.
  • Champion social media marketing and ensure KCA-U brand remains visible.
  • Provide market information through market research on a continuous basis.
  • Supervise and train Enrolment coordinators and ensure professional customer care standards in the University.
  • Liaise with the strategic communication department in the execution of marketing & communication plans.
  • Market the University to prospective students and parents and others in the general public.
  • Prepare, manage and safeguard the use of marketing resources for the campus.
  • Liaise with internal customers, government agencies, tertiary and corporate institutions to enhance enrollment for KCA University programmes.
  • Liaise with Quality Assurance to monitor the provision of quality customer care services.

Qualifications

  • A Bachelors degree in Marketing.
  • Master’s degree – Preferably a Masters of Business Administration.
  • Proven track record of consistent, high marketing performance
  • 7 to 8 years work experience with at least 5 years at supervisory level
  • Excellent interpersonal and communication skills – both verbal, written and collaborative management style;
  • Demonstrated record of managing a marketing portfolio;
  • Knowledge of student services and operations.
  • Demonstrated leadership skills.
  • Proficiency with office technology

Method of Application

Interested candidates who meet the above requirements should submit an application letter indicating current and desired salary, a detailed CV, copies of academic certificates and three references via email to hrjobs@kca.ac.ke by 20th November 2020.

KCAU staff are encouraged to apply.

Only shortlisted candidates will be contacted.

The Director Human Resources,
KCA University,
P.O Box 56808-00200,
Nairobi, Kenya.

Website: http://www.kca.ac.ke

https://www.kca.ac.ke/vacancies/

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KCA University

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