Coca-Cola Beverages Africa – Route to Market Analyst (Nyeri).

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Job Description

Coca-Cola Beverages Africa is the largest African Coca-Cola bottler, accounting for 40% of all Coca-Cola volumes on the continent. CCBA is a market leader in the NARTD non-alcoholic ready to drink market in Africa. CCBA has an extensive footprint in Africa, employing over 16 000 employees.

Key Duties & Responsibilities

Provide specialist and operational support on
• RTM design and execution.
• SFE, Sales Force Effectiveness, covering.
o Traditional trade
o Modern trade
o Customer segmentation
o Channel management
o RED execution and efficiency
o Sales force engagement
• Master data management and effective routing for retail outlets.
• Execution elements of Innovation projects.
• Secondary distribution.
• Commercial digital agenda, including Sales Automation.

In these areas,
• Identify, codify and deploy best practices, core processes and enabling systems – this will require effective partnering and collaboration to spot practices for deployment
• Design and deploy capability building assets, including learning solutions, development programs, working with HQ HR
• Train, support and coach local Commercial teams to adopt and use frameworks, tools, assets and best practices
• Measure and benchmark key dimensions of sales performance

In addition
• Provide specialist support for complex projects, incl. business development.
• Support the RTM Manager in providing thought leadership and content that shapes business strategy and plans.

Judgement and Decision Making
• Inform decisions with regards to Route to Market design and execution strategy.
• Scoping and designing learning solutions for Sales Force Effectiveness.

Qualifications and Experience

• Academic background: Relevant University, Bachelor degree is essential.
• Approximately 5 – 10 years of relevant corporate experience

In addition:
• A track record of delivering results in a Sales role that focused on building capability

• Sound knowledge and experience of Sales Force Automation, Effectiveness and Third Party Management,Distribution model
• Competent understanding of stock management and stock modelling
• Ability to implement governance and compliance processes
• Strong interpersonal and communication skills
• Ability to build relationships and work effectively across multiple functions, business units and teams.
• Good cross functional experience and understanding of the value chain
• Well organized and able to prioritise and plan work
• Strong orientation towards customer service

Click to Apply

Closing date: 2020/12/09




The Coca-Cola Company

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