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About the job Content Writer
We require a content writer to lay the foundations of our blog to drive engagement. Additionally, this content writer would also be required to develop newsletters and marketing collateral for the company.
- Creating and owning a content calendar for the company blog, website, and newsletter
- Writing content/articles that are relevant to the company and the audience
- Writing marketing newsletters for sales
- Writing regular internal company updates and periodic external (investor) updates
- Research industry-related topics (combining online sources, interviews and studies)
- Proofread and edit blog posts before publication
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
- Ability to write high quality content in both English and Kiswahili
- Basic knowledge of SEO
- Collaborative, open to feedback, and displaying a high degree of ownership
- Familiarity with healthcare industry preferred
- Ability to work independently, requiring minimal supervision