Global Alliance for Improved Nutrition (GAIN) – NAWIRI Project Associate, Demand Creation.

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NAWIRI Project Associate, Demand Creation

Location: Marsabit, Kenya

Salary: Starting from KES 2,083,128 – 2,377,296 per annum (dependent on experience)

Contract Type: Fixed Term

Duration: 24 Months

The Global Alliance for Improved Nutrition (GAIN) is recruiting for a Project Associate with consumer-focused Demand Creation experience to support their input in the USAID-funded “Nutrition in ASALs Within Integrated Resilient Institutions” Project (NAWIRI).

This role is offered on an initial 24-month contract basis will be based in Marsabit, Kenya. 

About GAIN

The Global Alliance for Improved Nutrition (GAIN) is a Swiss-based foundation launched at the UN in 2002 to tackle the human suffering caused by malnutrition. Working with both governments and businesses, we aim to transform food systems so that they deliver more nutritious food for all people. In particular, we aim to make healthier food choices more desirable, more available, and more affordable. GAIN’s mission is to advance nutrition outcomes by improving consumption of nutritious and safe food for all people, especially the most vulnerable to malnutrition.

About the Role

Reporting to the Project Manager, the Project Associate, Demand Creation will provide technical expertise to create and sustain consumer demand for nutritious foods in Marsabit. You will be responsible for consumer-facing marketing activities that encourage purchasing of nutritious foods.

Specific Responsibilities include;

  • Assessing nutritious foods marketing opportunities and working with the Project Manager to develop / revise the market expansion strategy for the GAIN supported SMEs
  • Facilitating the development of the position of branded nutritious food based on lower-income family preferences.
  • Identifying effective and efficient promotion activities in collaboration with civil society, government and private sectors, and facilitating the implementation of such activities
  • Participating in and contributing to the development and implementation of project work plans.
  • Providing assistance to the project manager by documenting and monitoring the project progress against project workplan and budget.
  • Collecting, documenting, collating and analysing project data for monitoring and management information purposes
  • Planning, coordinating and organizing time-bound project site visits

About You

You should have good experience in the agri-food sector in Kenya with a specific focus on advertising and / or marketing of food to consumers. Previous experience of working in food sales would be highly desirable, as would experience working in a public/private partnership environment. In addition, you should hold at minimum a Bachelor’s degree in Business Management (Sales and Marketing); Bachelor of Commerce (Marketing option) or a suitable equivalent field. A diploma or equivalent certification in project management would be advantageous.

You can find more information about the role responsibilities and our person specification in the job description attached to our advert.

About our Offer

The starting salary on offer for this role is from KES 2,083,128 -2,377,296  per annum (dependent on experience).

GAIN has a fair and competitive salary structure that allows for annual progression subject to good performance. In addition, GAIN offers a total of 37 days holiday per year (including annual leave, public holidays and additional office closure days), an attractive pension scheme and competitive insurance cover including health, travel and life assurance.

We are committed to the health of our staff, especially in these challenging times, and have developed a programme of wellbeing that includes flexible working, additional leave allowances, wellbeing days, mindfulness coaching and access to independent and confidential counselling.

GAIN also has a strong commitment to professional development. We will support you to grow in your career through both formal and informal training, and are committed to providing opportunities through internal recruitment, secondments and promotion. All of this is delivered in a supportive and collaborative environment.

For more detailed information please see the attached job description. To apply, follow the “Apply Now” link.

This advert closes on 24th April 2022. Early applications are encouraged. GAIN reserves the right to close this advert early should we receive suitable candidates ahead of the closing date.

Applicants must have the existing right to live and work in Kenya. Please note that GAIN are currently unable to sponsor working visas. 

Job Description


The Global Alliance for Improved Nutrition is committed to equality of opportunity and creating an inclusive environment where diversity is valued.  We are keen to reflect the diversity of our society at every level within our organisation and therefore welcome applications from talented and committed people from all backgrounds, representing the diverse societies we operate in.

Closing Date

24 April 2022




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