Britam – Emerging Consumer Markets – Regional Sales Executive.

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Emerging Consumer Markets – Regional Sales Executive Contract  (2200000J)

Emerging Consumer Markets – Regional Sales Executive (2 Contract Positions)

Job Location – Mt Kenya Region

Reporting to the Corporate Sales Executive – FA channels, the role holder will be responsible for developing assigned channel branches, growing regional presence & production, diversifying product portfolio, providing sales related support to the assigned Region and procuring direct business with an aim of growing the revenue and number of customers within the emerging consumer segment.

Key responsibilities

  • Sourcing of business opportunities for EMC business
  • Manage relationships with clients, intermediaries and partners
  • Participate in conducting market intelligence and initiate proactive and reactive business growth and retention initiatives 
  • Assist to gather marketing intelligence and statistics to facilitate development of strategies to give the company a competitive advantage in Micro insurance space 
  • Participate in product development lifecycle
  • Follow up on incentives for the channels to ensure they are correctly processed and paid on time
  • Adhere to sales tools uptake and usage for channel growth, reporting and management
  • Diversify emerging consumers’ product portfolio to meet risk protection & investment needs of target consumer segments.
  • Create and manage and retain winning partnerships with key product delivery stakeholders
  • Manages relationships with the channel clients and intermediaries 
  • Manage sales costs to ensure profitability
  • Ensure the credit policy for the company is adhered to
  • Ensure retention of clients, intermediaries and partners as per segment targets
  • Perform any other duties as may be assigned from time to time.

Key Performance Measures

  • Drive increase in number of customers 
  • Drive increase in number of EMC Fas producing from the region
  • Drive increase in number of regional sales and growth
  • Manage retention of clients in books for business sustainability
  • Drive increase in EMC top-line sales in a profitable manner as per set targets

Knowledge, experience and qualifications required

  • Degree/Diploma in a business related field
  • Professional qualification in Insurance (ACII, AIIK) an added advantage
  • COP Compliant
  • At least one year experience in the financial sector and an added advantage in the insurance industry and in  sales position

Technical/ Functional competencies

  • Knowledge of insurance regulatory requirements
  • Knowledge of insurance products
  • Sales and marketing management skills


Unposting Date: 29-06-2022




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