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International Rescue Committee (IRC) – East Africa Digital and Content Officer.

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Requisition ID: req28668

Job Title: East Africa Digital and Content Officer

Sector: Marketing

Employment Category: Fixed Term

Employment Type: Full-Time

Open to Expatriates: Yes

Location: Nairobi, IHUB, Kenya

Job Description

Background/IRC Summary:

The International Rescue Committee responds to the world’s worst humanitarian crises and helps people to survive and rebuild their lives. Founded in 1933 at the request of Albert Einstein, IRC offers life-saving care and life-changing assistance to refugees forced to flee from war or disaster. At work today in more than 40 countries and in 22 US cities, IRC restores safety, dignity and hope to millions who are uprooted by conflict or disaster. IRC leads the way from harm to home.

Communications, Marketing & Mobilization (M&M) is a dynamic team that is tasked with building the IRC’s global profile and brand, growing private revenue from deeper donor engagement and partnerships, and influencing our target audiences. The team is responsible for all of IRC’s brand, communications, creative and content and digital engagement efforts. In alignment with our Strategy100 commitments, M&M has launched compelling multi-year campaigns that raise funding, profile and influence and will improve our share of voice and resonance in key geographies and globally. Lastly, they consistently work on innovating the IRC brand, which enables us to increase awareness, understanding of and support for our work so that we can raise more money and change policies to improve our crisis-affected clients’ lives around the world.

Job Overview

The East Africa Regional Content and Digital Officer is focused on identifying, gathering and packaging powerful multimedia content from the East Africa region to connect audiences to IRC’s work around the world and support IRC’s goals of building income, profile and influence. The role calls for a content producer with outstanding storytelling skills that will bring to life the IRC’s life-saving work in response to the multiple crises across the East Africa region for external audiences and donors. They will develop information and content assets that showcase the IRC’s on the ground impact. This position will work closely with frontline programming colleagues to gather critical programming information, spot stories, train programming colleagues, and collect content. They will give up to 20% of their time towards regional communications and advocacy objectives.

This role calls for someone with experience operating in fluid and complex humanitarian emergency situations. You should have a solid understanding of the humanitarian sector, experience working with frontline programs to spot outstanding subjects and a gift for identifying compelling angles and creative ways of telling stories in difficult circumstances. We are looking for a strong multimedia producer who brings solid writing and digital engagement skills. You’ll gather content yourself, prioritize information about IRC programs, and write stories and social media posts.

This role works seamlessly across the External Relations department and the IRC at large and helps colleagues stay abreast of storytelling techniques and trends with ongoing story-spotting and technical workshops.

Major Responsibilities

Serve as a lead storyteller for the East Africa region: Work with frontline programs, partners and country communications officers to continuously gather programming information, spot outstanding stories, and deliver high quality content to communicate to multiple audiences, including the general public in IRC’s target markets and the East Africa region, media outlets, and major institutional and corporate donors.

  • Implement content-gathering trips in your region: Work with communications, marketing and program colleagues to shape trip requirements and resolve as feasible. Then work independently and/or with freelance staff to gather rich case studies and high-quality assets (interviews, videos, photos, etc.).
  • Produce a broad range of compelling multimedia content designed to engage IRC’s audience targets, including short-form videos, text-base explainers, social media posts, data-based features, live event’s programming, and more.
  • Have fluency in all elements of post-production—backing up data, building and organizing Adobe Premiere project files, color correction and grading, sound design, motion graphics, editing music tracks, building engaging and coherent sequences, exporting, compression, sharing out results in different formats, preservation of completed projects for archiving.
  • Cover the full arc of content development, working with colleagues from public affairs and marketing: Support pushes and campaigns by identifying outstanding story ideas and content opportunities; handle reporting and gather raw assets; transform the material into brilliant pieces tailored for specific audiences and channels (site, email, Facebook/Twitter, search, third-party and partner channels).
  • Communicate and work directly with Country Communications staff as needed to develop stories and pieces; be prepared to travel to programming sites to gather on-the-ground material.
  • Work with channel editors for the site, social, and email to draft content and support distribution strategies
  • Help to streamline and improve digital content operations; promote agile and flexible processes to support rapid delivery of extraordinary content across the IRCs global digital channels.
  • Design and deliver storytelling and photo/video tech workshops to IRC staff, train non-professional partners and clients in the field on how to produce content with smartphones.
  • Dedicate up to 20% of time to support the country and regional communications and advocacy goals, targeting content around building acceptance, changing policies, or engaging in local and regional campaigns.

Key Working Relationships:

  • Position Reports to: Senior Global Communications Officer, Africa and Yemen
  • Position directly supervises: n/a
  • Indirect Reporting: n/a
  • Other Internal and/or external contacts:
  • Internal: Work with global communications colleagues

Job Requirements:

  • Minimum 3-5 years of professional experience producing multimedia digital content for an international news outlet or nonprofit organization. Strong interest in international affairs and humanitarian issues.
  • Demonstrated ability to develop compelling multi-media packages (with some combination of photo, video, and graphic skills); some comfort with degree of comfort and proficiency with multimedia and film production tools (Large “ENG” video cameras, DSLR & Mirrorless cameras, smartphones, GoPros, Drones, basic lighting, grip gear, location and studio sound setups, Adobe Creative Cloud products).
  • Sharp written and verbal communication skills.
  • Ability to work well independently and as part of a team; comfortable collaborating with and channeling the multiple collaborators involved in NGO communications projects.
  • Eager to travel widely and willing to work unusual hours.
  • Able to think quickly and creatively under multiple priorities.

Education: BA degree in journalism, communications, media production or related field.

Language Skills: English is essential and Swahili strongly preferred.

Working Environment: Fact-paced and fluid work environment. Willing to travel domestically or internationally up to 50%

Other information: This is a 1 year position with potential for extension depending on budget requirements and restrictions.

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IRC is an Equal Opportunity Employer

IRC considers all applicants on the basis of merit without regard to race, sex, color, national origin, religion, sexual orientation, age, marital status, veteran status, disability or any other characteristic protected by applicable law.

Standards of Professional Conduct

The IRC and IRC workers must adhere to the values and principles outlined in IRC Way – Standards for Professional Conduct. These are Integrity, Equality, Service, and Accountability. In accordance with these values, the IRC operates and enforces policies on Beneficiary Protection from Exploitation and Abuse, Child Safeguarding, Anti Workplace Harassment, Fiscal Integrity, and Anti-Retaliation.

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