Antal International – Head, Marketing & Corporate Communications

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Knowledge, Skills & Experience Required

  • Social Sciences/BA Marketing/Commerce
  • Highly numerate, analytical skills written communication skills.

Experience in the following areas is key:

  • strategy-development & implementation,
  • advertising development & execution
  • brand management-consumer understanding
  • brand image, elements of the mix
  • competitor & market analysis
  • promotion development, execution & evaluation
  • project management-briefing team
  • development of critical paths
  • liaison between stakeholders 
  • execution of project

Key Result Areas

  • Development of Corporate Brand Strategy & Implementation.
  • Assist Business Heads & Team in the development of marketing & communication plans for jobs-to-be-done to help achieve business objectives.
  • Brief & inspire external partners on brand & business objectives & strategies to deliver outstanding advertising materials, media plans & promotions to deliver business results.

Communications and Working Relationships

  • All business Units & service departments in the bank- branding & marketing issues
  • Agencies & vendors who provide bank with services
  • Media & production houses-ad placements, program development & PR related issues

People Management

  • Supervises immediate team members to ensure that time, quality and other set standards are achieved
  • Interprets Conditions of Service to immediate team members
  • Appraises the performance of immediate team members and reviews those for lower level staff
  • Identifies training needs of immediate team members and recommends appropriate training for them.
  • Administers disciplinary measures to immediate team members in accordance with the Bank’s disciplinary code and procedures

information security responsibilities

  • Abide by the bank’s ISMS (Information Security Management Systems) policies and procedures
  • Safeguard the bank’s information assets in accordance with its ISMS policies and procedures

Compliance Responsibilities

  • Undertake the annual mandatory refresher training organised by Compliance
  • Report all suspicious or fraudulent activities to Compliance or via whistle-blowing toll-free line





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