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LOreal – Brand Manager.

All jobs > Marketing and Sales > LOreal – Brand Manager.
Full-time

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Job Description.

About the Role 

We are looking for a driven, proactive, creative and organized Brand Manager, to orchestrate our launches, push growth of pillar products, and lead the activation of our brand strategy across consumer-facing channels.

Key Responsibilities

  • Take ownership of launches; drive development of consumer-centric products. Own the entire development process from concept to trade and ensure the respect of timelines.
  • Drive the development of brand communication material to support brand strategies, animation plans and launches.
  • Analyse brand Profit and Loss (P&L) and drive the profitability of the brand (Topline, GM% and Bottomline).
  • Own A&P budget management for digital and animation strategy.
  • Support Forecasting and Supply Chain team in ensuring proper plan for new product portfolio.
  • Lead & drive annual brand strategic marketing plans and campaigns to evaluate brand visibility and maximize business opportunities.
  • Implement brand activities including but not limited to marketing material development, advertising, media, event/activations management, promotion, etc.
  • Competitive analysis to identify business opportunities.

Requirements

  • Bachelor’s Degree in Marketing and any related field
  • Minimum 5 years’ experience in brand marketing, preferably in the consumer goods industry.
  • Proven track record of delivering topline and marketing KPIs (driving share and penetration).
  • Experience in managing agencies.
  • Proven experience in developing and implementing effective and integrated brand plans.
  • Excellent analytical skills.
  • Creative approach.
  • Strong communication, organizational and project leading skills.

To apply

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