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Oasis Healthcare Group Limited – Marketing Officer.

All jobs > Marketing and Sales > Oasis Healthcare Group Limited – Marketing Officer.
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Full-time

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Oasis Healthcare Group Limited is Kenya’s first and largest countrywide fully-integrated private healthcare system, registered in October 2015 and born out of the Oasis Group Practice model of health services provision to harmonize the various companies & facilities existing across the country under the Oasis umbrella. We currently have facilities in the following counties: Kisii, Nyamira, Migori, Homa Bay, Siaya, Uasin-Gishu, Kitui, Nairobi, Kakamega, Bungoma, and Busia

We are currently looking for qualified and dedicated candidates to fill the following positions;

JOB TITLE: MARKETING OFFICER

LOCATION: NAIROBI/HOMABAY/KITUI/KISII

Overall Responsibility

The successful candidate will be responsible for creating awareness of the Oasis Healthcare portfolio and developing strategic relationships with clients.

Key Responsibilities:

  1. Develop, champion, and review all the marketing strategies, communications, and public relations activities.
  2. Identify and map corporate and non-corporate target customers.
  3. Build strategic relationships and partner with key corporates and government agencies.
  4. Manage stakeholder engagements to increase customer base.
  5. Delivering revenue by building and maintaining relationships with clients and consistently multi-tasking between new business acquisition and account management.
  6. Reporting on return on investments of activities planned and key performance metrics.
  7. Plan and organize initiatives like camps, seminars, and conferences to increase product promotion and referrals.
  8. Prepare cost-benefit analyses for prospective and existing customers to determine the most suitable products.
  9. Conducting marketing surveys on current and new products.
  10. Understanding the Hospital business model, building and measuring key KPIs that drive business.
  11. Organize CMEs for the promotion of the activities and services of the medical departments and specialties.
  12. Track leads mediated through the outreach programs to tap new corporate tie-ups and conversion of referrals.
  13. Champion customer care programs and initiatives to enhance retention.
  14. Champion digital marketing by identifying new digital marketing trends and ensuring that the brand is in conformity with industry developments.
  15. Participate in designing and monitoring the marketing merchandise.

Job Qualifications & Skills

  1. Bachelor’s degree in Marketing, communication, or any other relevant field.
  2. A Minimum of 2 years of marketing experience preferably from the healthcare industry.
  3. Self-motivated, passionate about marketing, and able to work independently.
  4. Proven ability in content creation and proficiency in Facebook Ads, Google Ads, etc.

How to Apply

  1. Interested candidates are to email their cover letter and detailed curriculum vitae ONLY; including names and contacts of three references, to hr@oasishealthcaregroup.com on or before 27th January 2023.
  2. The email subject line MUST include the position being applied for e.g.,

PSYCHOLOGIST”

  1. Canvassing of any nature will lead to automatic disqualification.

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