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About the role
BURN is looking for a Strategic Associate – Competitive Analysis & Business plans who will play a pivotal role in gathering, analyzing, and disseminating intelligence on our competitors to drive informed decision-making and maintain our competitive edge in the clean cooking industry.
The individual will work closely with cross-functional teams to provide insights and recommendations that will guide our product development, marketing, and business strategies.
Duties and Responsibilities
- Research and track our competitors’ activities, strategies, and product offerings globally across the cookstove industry and any other related industry.
- Identify and monitor emerging competitors, potential threats, and opportunities in the market.
- Analyze competitor strengths, weaknesses, opportunities, and threats (SWOT analysis).
- Stay up to date with market trends, consumer preferences, and regulatory changes that could impact BURN’s competitive position.
- Work with the MR team to gather data on pricing.
Data Collection, analysis, and Insights generation:
- Collect, organize, and maintain a database of competitor information, including financial data, product specifications, and market share.
- Analyze data to provide insights into competitor performance, market positioning, and potential areas for growth.
- Generate insights that can be used for decision-making and to create strategic plans.
Reporting and Communication:
- Prepare regular reports and presentations for senior management and cross-functional teams, highlighting key competitor insights and recommendations.
- Collaborate with internal stakeholders to ensure that competitive intelligence is integrated into strategic planning.
- Work closely with the strategy and product development teams to develop strategies that capitalize on competitive weaknesses and opportunities.
- Provide input on pricing, product features, and marketing tactics based on competitor insights.
- Support in strategy execution.
- Adhere to ethical standards in gathering and using competitor intelligence, ensuring compliance with legal and industry regulations.
- Comparing our products and offerings against the competition and recommending areas of improvement.
Skills and Experience
- Bachelor’s degree in business, Marketing, or a related field; advanced degree preferred.
- Proven experience in competitor intelligence, or strategic analysis, with a minimum of 5 years in a relevant role.
- Strong analytical skills and the ability to interpret data to generate actionable insights.
- Excellent communication and presentation skills, with the ability to convey complex information in a clear and concise manner.
- Knowledge of the clean cooking space/ industry is a plus.
- Proficiency in data analysis tools and software.
- Ethical and responsible conduct in handling sensitive competitive information